Change is an organic process that can either be managed or suffered. RANA helps the organization design the change process that best fits its needs: the needs of its owners, its managers, its staff people and those who delivery products and services. Investing the little time it takes to actually design the change process reduces the fear of the unknown and helps “tame” the future. Change design also involves a fundamental understanding that no one can predict the future but it is possible to be ready for whatever comes along.